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Rod Wood: Lions were ‘strategic’ about how they hike prices

February 17th, 2017 at 9:17 AM
Aggregated By Sports Media 101

DETROIT — Rod Wood gets it.

The Detroit Lions president gets that tickets are expensive, checking in at an average of $99 per game for season tickets in 2017. And he gets that it costs a few bones to drive into the city, too, and a few more to park, and yet a few more to eat or drink something.

That adds up quickly, especially for families.

“I know we charge a lot for the games,” Wood said this week. “It’s hard to get to the games. You have to get in your car, you go through traffic, you have to park, you have to get here.” 

But by NFL standards, the Lions’ season tickets ranked 24th last year, and remain in the bottom half of the league after a moderate 2.8 percent increase this year. That’s the club’s smallest increase in four years, and just a fraction …

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Tags: 2017-lions

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